Swiss Pavilion "From Heidi to High Tech", Expo 2025 Osaka

Spherical Architecture Created an Immersive Exhibition

Visitors were guided through five spherical structures representing different themes of Swiss innovation and sustainability. The exhibition featured an intuitive visitor flow and combined modern event architecture with interactive installations. This created an immersive experience space that blended knowledge transfer, interaction, and emotional impact. The combination of architecture, exhibition design, and multimedia presentation made the Swiss Pavilion a unique experience at Expo 2025 Osaka.

Dynamic Spatial Design in the Swiss Pavilion

The custom-designed exhibition elements made it possible to convey each theme clearly and comprehensibly. At the same time, the spatial arrangement of the installations ensured a natural and harmonious flow through the exhibition. Visitors were able to actively explore the content and engage with the interactive components. The immersive design combined interactive media, spatial staging, and sustainable architecture, thereby creating a memorable visitor experience within the World’s Fair.

General Contractor for the Swiss National Pavilion

Commissioned by Presence Switzerland, NUSSLI constructed the Swiss Pavilion at Expo 2025 in Osaka. As general contractor, NUSSLI was responsible for project management and all construction work, bringing its many years of experience in pavilion construction and temporary architecture to the project. The architecture and spatial concept were designed by Manuel Herz Architects. BELLPRAT PARTNER was responsible for the content concept as well as the design of the exhibition and media elements. Through close collaboration among all project participants, an immersive Expo pavilion was created that effectively combined architecture, exhibition design, and interactive experiential spaces.

NUSSLI Completed a Challenging Expo Pavilion

As a specialist in Expo pavilions and temporary architecture, NUSSLI met the complex requirements of this project with a high degree of precision. The turnkey implementation of the exhibition elements and the integration of interactive components underscored NUSSLI’s expertise in international pavilion construction.

In addition to the Swiss Pavilion, NUSSLI also built four other structures at the Expo in Osaka. More information can be found here: Five Pavilions in Osaka

BIE Awards for Innovative Expo Projects

Four NUSSLI Expo pavilions received awards at the BIE Awards during Expo 2025 Osaka. The award-winning national pavilions impressed with their innovative exhibition design, immersive visitor experiences, and sustainable temporary architecture.

Click here for the press release