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VW Passat Experience

Location
Greece
Year
2014
Products
Special designs and special construction
Branded dining space with set tables, bar area, and illuminated VW Passat display for the VW Passat Experience
Branded dining space with set tables, bar area, and illuminated VW Passat display for the VW Passat Experience

General contractor for the VW dealers- and sales reps information of the new Passat in Costa Navarino, Greece in October 2014.

As part of the "Passat Experience“, Volkswagen informed international VW dealers and European sales representatives of the new Passat model. The event was held at the hotel "The Westin Resort Costa Navarino". NUSSLI Group’s task consisted of the according adaption of the hotel facility. In addition to the complete interior fitting of the main venue with grandstands, screens, bar, car podium and stage, diverse panellings were made, partitions put up in the whole hotel complex, as well as all the furniture positioned.

VW Passat Experience event space with live band, cityscape projection, and illuminated car on display.
VW Passat Experience event space with live band, cityscape projection, and illuminated car on display.
Interior of a temporary hospitality pavilion with timber columns, plants and set dining tables for the VW Passat Experience event.
Interior of a temporary hospitality pavilion with timber columns, plants and set dining tables for the VW Passat Experience event.
Illuminated entrance archway with large-format VW Passat 2014 brand graphics at a product launch event.
Illuminated entrance archway with large-format VW Passat 2014 brand graphics at a product launch event.
NUSSLI indoor grandstand under construction for the VW Passat Experience, stepped seating rows facing a stage
NUSSLI indoor grandstand under construction for the VW Passat Experience, stepped seating rows facing a stage
Stage construction underway for the VW Passat Experience, workers laying wooden flooring under stage lighting
Stage construction underway for the VW Passat Experience, workers laying wooden flooring under stage lighting
Two workers assembling a circular steel-and-timber stage structure during the VW Passat Experience build-out.
Two workers assembling a circular steel-and-timber stage structure during the VW Passat Experience build-out.
Indoor stage construction with curved track rails underway for the VW Passat Experience event
Indoor stage construction with curved track rails underway for the VW Passat Experience event
White VW Passat model on an illuminated plinth inside a darkened brand experience space.
White VW Passat model on an illuminated plinth inside a darkened brand experience space.
Outdoor screen on a wooden-framed stage in a Mediterranean courtyard with timber tables and chairs arranged in front
Outdoor screen on a wooden-framed stage in a Mediterranean courtyard with timber tables and chairs arranged in front
Paved outdoor plaza with stone arch, lounge seating and sculptures at the VW Passat Experience.
Paved outdoor plaza with stone arch, lounge seating and sculptures at the VW Passat Experience.
Paved outdoor plaza with stone arch, lounge seating and sculptures at the VW Passat Experience.
Paved outdoor plaza with stone arch, lounge seating and sculptures at the VW Passat Experience.

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